REACHING THE CONSUMER AT THE POINT OF SALE Digital marketing is rapidly gaining ground from traditional analogue advertising, but digitalization by itself is merely technological advancement – reaching the customer at the right time and place is what really makes the difference. While many want to believe that their shopping behaviour is rational and well planned, we know that the majority
Smartcart PRESS RELEASE 11 August 2017 Smartcart announces a major step in LATAM by signing a deal with Superseis stores, the leading retailer in Paraguay. The modern store in Los Laureles, Asuncion will be the first store to offer Smartcart service to its shoppers starting this month. The CEO of Superseis, Luis Paredes says “Pursuing a better customer experience for our loyal customers is
Turku, the former capital city of Finland received its first Smartcart intelligent shopping carts. In the midst of revamping K-Supermarket Runosmäki, store owner Juha Pöyhönen grasped the opportunity provided by Smartcart. Commerce has become more and more digitized through different types of screens and digitalization. When I learned about Smartcart I was immediately sold, Mr. Pöyhönen says.
Smartcart expands to K-Supermarket Arabia Helsinki, Finland – Brand new shiny Smartcarts are now available. Changes were made to the supermarket checkout lines so it was the perfect moment to delight the customers by making the Smartcarts available. Self-service cashiers were also made available at the same time. It's interesting that I have received enormous amounts of queries and feedback
K-Supermarket Kuninkaankulma Tampere, Finland starts using Smartcart – the first store to utilize intelligent shopping carts outside the Helsinki metropolitan area. Following two weeks of user experience merchant and store owner Mr. Mikko Salmia sees Smartcart in a very positive light.... I think it is great that there is something unique to my store and thanks to the charging station and